Coke - SoundCloud Artist Creations
Spec Work
Rising to the top is a feat. Coca-Cola has known this since 1892. Soundcloud artists on a grind know this now. So together they’re teaming up to release a limited series of new flavors that support emerging artists on Soundcloud, one icon dropping diverse flavors to bring forward the next.
01 FESTIVAL
The first-ever Soundcloud music festival will be held in collaboration with Coke. Showcasing up-and-coming artists from Soundcloud’s “First on SoundCloud” lineup.
02 NFT LAUNCH
The limited edition cans will be launched as NFTs for purchase. Access to the launch will only be accessible through a QR code listed on a physical can. These NFTs will continue the celebration of these up-and-coming artists while also allowing for backstage access to the SoundCloud music festival.